Friday, June 23, 2017

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Success: The Case will not be Altered

Following a rousing local community petition, new owners 'Mosaic Pub & Dining' have confirmed that they will not be renaming The Case is Altered.

Sign the Petition: The Case is Altered Name Change Proposed

Local residents were rejoicing today to learn that victory had been achieved, when over 1100 residents added their names to a petition blocking the proposed name change to the centuries old village pub.

Following the presentation of the petition today, local resident and petition starter Greg Tanner, posted an announcement on the petition today.

"I am DELIGHTED to inform you that our efforts have had the desired outcome! I had a great conversation with Peter McDonald, CEO of Mosaic Pub & Dining (who are the actual new commercial operators of the pub) this morning who explained that their usual habit is to change the name of pubs that they are trying to ‘re-launch’ that have perhaps had a less than good image and need a break from the past, but that having become aware of our petition, understood the background and historic nature of the name – and seen the passionate concern of the local population to preserve a much loved name - that he was easily persuaded of the folly of making a change."

Greg went onto explain that the decision had been made by the time the petition had reached 200 signatures, but praised the local community, and visitors to "The Case" from all over the world for such a passioned campaign.
"the fact that the petition has now sailed well past 1100 signatures and is climbing all the time is further endorsement of the strength of feeling both locally and from sometime visitors from all over the world. Which may be useful if ever there is another change of ownership in the future."

While Greg stopped short of offering to buy all the supporters of the campaign a drink, he did pledge to raise a toast to the campaigners when the pub reopens in April. Meanwhile other members of community were left wondering if the suggested name change was all just a PR stunt by the new owners to promote the refurbishment work underway and encourage locals to revisit the pub when it reopened. This theory has gained momentum on local community groups in recent days and will no doubt be strengthened with news of today's u-turn.

The Eastcote Residents' Association are delighted, however, that the local history and charm of this wonderful pub will be retained for the foreseeable future.

Sign the Petition: The Case is Altered Name Change Proposed

Steeped in history, and loved by many The Case is Altered is a charming village pub which has served Eastcote residents for centuries. Now new owners are proposing to rename this great community pub.

Sign the Petition: The Case is Altered Name Change Proposed

As many will know, 'The Case' is currently closed for an extension and renovation by its current owners. The inevitability of such changes isn't being challenged and, indeed, the owners City Inns Ltd have many properties that have retained their original character as much as possible. However, the new owners are planning to change the name of this unusually named pub that is almost 200 years old.

Many residents have voiced their concerns, with one writing to the new owners to ask them to reconsider the change. City Inns Ltd responded in detail:

"Thank you for your email and please know the views of the local community are incredibly important to us. I wanted to write to each of you to assure you we will continue to be a local, community pub which we are confident you will continue to love. We understand the apprehension about any changes being made and acknowledge the role The Case is Altered has played in the community over the years. In that time it has changed hands through various companies and has encountered a mix of reactions, some very positive and some mistakes have been made.

We did choose to change the name to start fresh. So many people have come in over the years and kept the name but changed the experience. We want to maintain the positive experience but simply add to it. This does not mean anything that you have loved in the past will be gone. We will still be a pub at heart, the features of the building will remain in place, there will a large garden in the summer months welcoming you in and fires burning in the winter. I can promise changing the name does not change what you love about the atmosphere and experience and we hope to be able to provide the best service, food and drink to date.

Our goal is to continue on with all aspects that have made the pub a favourite over the last few years, continue to be a hub of the community, maintain the integrity and provide the classic pub experience. In addition we aim to deliver exceptional food and dining experiences alongside a focus on quality local ale and keg product. We hope you all still see it as your second home as we very much look to welcoming you back in once we re open. " 

Despite the detailed response, it did little to quell the dismay of the local community and residents have joined together to launch a petition to oppose the change, receiving over 150 signatures at the time of writing.

If you, like so many others in the area, feel that the name should remain, then please sign the petition here to support its retention.

Important Met Line Closures

From Monday 16 May until late 2018 the Metropolitan line will close earlier than normal between Aldgate and Wembley Park. From approximately 22:00 on Mondays, Tuesdays and Wednesdays track and drainage work will be taking place between Baker Street and Finchley Road.

From approximately 22:00 on Mondays, Tuesdays and Wednesdays track and drainage work will be taking place between Baker Street and Finchley Road.

Read more: Important Met Line Closures

RAF Eastcote Commemorated

Pembroke Park was the focus of the local community this morning, as a commemorative plaque was unveiled to mark the history of the site as a former RAF Outstation.

The community turned out in force today to watch the mayor reveal the plaque, erected to inform residents and visitors of Pembroke Park's history.

Chris Groom, Chair of Eastcote Residents' Association, explained the history of the site as a strategic RAF base and an outstation of Bletchley Park, which is renowned for its code breaking efforts during WWII.

Read more: RAF Eastcote Commemorated

Police Issue Crime Prevention Advice

The Met Police have issued advise to residents reminding them to secure their properties at this time of year.

As the nights draw in, and darkness sets in earlier, the Metropolitan Police have offered advice to residents to help prevent crime and reduce burglaries.

Hillingdon's Sgt Chris Kerr provided the following advice and links, which we recommend residents to take notice of to avoid becoming a victim this winter.

Read more: Police Issue Crime Prevention Advice

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